POURA BRANDS
Our Brands
Different Paths. One Shared Purpose.
POURA GROUP · BRAND NETWORK
VIVATUNE
A Poura Group Brand
the Poura Pharmaceutical Group with a focus on production, research,
and investment in the healthcare sector is a leader in improving public health.
the Poura Pharmaceutical Group with a focus on production, research,
and investment in the healthcare sector is a leader in improving public health.
Poura Group
Pouragroup History
Decades of experience, hundreds of specialists, and dozens of international markets
2000–01
The Beginning of Our Journey
Poura Darou Iranian was founded by Dr. Seyed Hamidreza Beheshti under the name PouraTeb Pharmaceutical Company. Its first sale was an invoice for a glucosamine supplement issued to Darou Pakhsh. From the outset, the company aimed to become a preferred choice among Iran’s leading pharmaceutical specialists.
2009–10
Establishing a Pharmaceutical Distributor
To strengthen the distribution of its pharmaceutical products and improve service, the group established PouraPakhsh, a pharmaceutical distribution company wholly owned by the group.
2011–12
Entering Manufacturing: Herbal Medicines
One of the country’s largest and most experienced herbal medicine manufacturers began working with the group to produce a broad range of dosage forms in line with international standards and GMP principles.
2013–14
Expanding into Generic Medicines
Rozdarou, a respected Iranian generic medicine manufacturer with more than half a century of experience, joined the group, marking a further step in pharmaceutical manufacturing.
2014–15
A Milestone in Plasma Products
Poura Darou Iranian entered blood plasma processing and research. Plasma-derived therapies are especially valuable and require exceptional care for patients with specific medical needs.
2014–15
Entering Beauty and Personal Care
The group expanded its portfolio into beauty and personal care by acquiring Boteh Sabz Mehrayin.
2015–16
A Shared Identity: Poura Darou Iranian
As the group’s activities grew, a shared name became essential to its identity. Following a review of several options, the name Poura Darou Iranian Pharmaceutical Investment Company (Private Joint Stock) was selected.
2016–17
Completing the Plasma Value Chain
A plasma collection center was established to support the supply of raw materials for plasma-derived medicines and connect collection, processing, purification and distribution. These centers continue to expand through Novin Plasma Pharmed.
2016–17
Technology Transfer and Innovation
To support domestic capabilities and draw on the expertise of leading researchers and pharmacists, work began on new products. Licensed manufacturing expanded at the modern PouraTeb Gostar Iranian facility.
2018–19
Investing in Research and Biotechnology
Looking ahead, the group took steps toward establishing a knowledge-based research company, with the goal of improving access to biotechnology medicines in Iran using modern pharmaceutical technologies.
2020–21
Moving into Health-Focused Foods
Building on the health-focused food products already in PouraTeb’s portfolio, Sepaco Food Industries joined the group to develop and manufacture these products more extensively.
2021–22
Medical and Laboratory Equipment
Poura Darou Iranian expanded its presence in laboratory, medical and dental equipment. By sourcing quality products from established international brands, the group helps specialists access up-to-date technologies.
2021–22
The Future Starts Here
Over half a century of experience
Iran Pharmaceutical Pioneer
#1
برترین هلدینگ دارویی
About Us
A Holding Company that
Defines Health
With over two decades of distinguished experience in the pharmaceutical industry, the Poura Pharmaceutical Group operates as a diversified, integrated holding company, covering a wide spectrum of services ranging from manufacturing to distribution and export.
By leveraging the expertise of Iranian specialists and adhering to international standards, Poura has established itself as one of the most trusted names in the region’s healthcare sector.
- Production capacity across more than 14 production lines
- Production and distribution of over 740 products
- Equipping production lines in accordance with GMP standards.
- Production of various medicines and supplements
Specialized Divisions and Group Companies
Pharmaceutical Manufacturing
Pharmaceutical Manufacturing
Rouz Darou Pharmaceutical Company (Public Joint Stock)
Rouz Darou operates three major GMP-compliant manufacturing sites, with products in the fields of neurology and digestive health, as well as the Rosavit supplement range.
PouraTeb Gostar Iranian Pharmaceutical Company
A major importer and manufacturer of dietary supplements licensed by Vita Pharmed Switzerland and Health Burst USA, produced at Poura Darou facilities.
Iran Darouk Pharmaceutical Company
One of Iran’s advanced centers for the industrial and scientific production of herbal medicines, with more than 100 formulations across a range of dosage forms.
Food
Food
Sepaco Iranian Food Industries
Producer of health-focused gums, mouth fresheners and cold candies under the Notsore brand.
Beauty and Personal Care
Beauty and Personal Care
Booteh Sabz Mehrayin
Manufacturer of the licensed EscoVit, Cosmocology and Dermosis ranges, as well as the Iranian Botanis and Derovita brands.
Distribution
Distribution Companies
PouraPakhsh
Distributor of medicines, supplements and blood plasma products, with years of experience and active branches across Iran.
Rokh Ara Pakhsh Mehrayin
Distributes beauty, personal care and cosmetic products throughout Iran through a growing network of specialized sales branches.
Medical Equipment
Medical and Laboratory Equipment
Pharmateb
Exclusive distributor of Mindray hematology instruments and reagents, Analyticon urine test strips and Linear ESR analyzers.
Arisa Farin Teb
Supplies modern medical and dental equipment, including exclusive distribution of Swiss TRI dental implants.
Research and Biotechnology
Research and Biotechnology Companies
Pouragen
Develops specialized biotechnology medicines, including the Hyalovisc, Optavisc and Dermavisc brands, in line with international standards.
Novin Plasma Poura Darou
Supplies essential raw materials for plasma-derived medicines and biological products through equipped blood plasma collection centers.
Pharan Darou
Develops new medicines using advanced liposome, nanosphere and microsphere drug delivery systems, including the Rinofer and Airino brands.
Equity Investments
Equity Investment Companies
Chemi Darou Industrial Company (Public Joint Stock)
Large-scale manufacturer of injectable, tablet and capsule medicines across digestive health, pain relief, cardiovascular care, neurology, mental health and antibiotics.
Pavij Pharmaceutical and Cosmetics Laboratories
Manufacturer of plant-based soaps with dermatological uses under the Citoderm, Gol Cito and Gol Kouh brands.
Phone
۰۲۱-۸۸۴۴۵۵۶۶
Saturday to Wednesday, 8:00 AM – 5:00 PM
Address
Tehran - Khaled Eslambouli Street - 7th Street - No. 22
Head Office
info@pouragroup.com
Saturday to Wednesday, 8:00 AM – 5:00 PM